Bruce has helped create some of the world’s most compelling brands, including Hasbro, Nike, American Express, Charles Schwab, Citicorp, Discovery Networks, Bacardi, Sol Melia Hotels, Partnership for a Drug-Free America, HBO Latin America, Canyon Ranch, and many more.

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Bruce has helped create some of the world’s most compelling brands, including Hasbro, Nike, American Express, Charles Schwab, Citicorp, Discovery Networks, Bacardi, Sol Melia Hotels, Partnership for a Drug-Free America, HBO Latin America, Canyon Ranch, and many more.

You might have seen Bruce on TV.

Bruce has working with valuable brands for more than 25 years and is a frequent guest expert on the national news. He appears regularly on CNN International, MSNBC, and NPR.

You may have read about Bruce.

Bruce has been featured in The New York Times, Fast Company, Communication Arts, AdWeek, and Speaker Magazines.

You might have heard Bruce speak.

Bruce has spoken at MIT, Harvard, TEDx, and hundreds of corporate and industry conferences. In 2017 the National Speakers Association inducted Bruce into their Speaker Hall of Fame.

You may have read one or more of Bruce’s five books.

Bruce’s most recent book, All About Them was chosen by Forbes Magazine’s as one of their best business books.

Perhaps you heard Bruce playing his harmonica.

Bruce fronts the popular Miami R&B band Blackstar. You’re about to meet Bruce Turkel. And Bruce will share some of his simple yet powerful brand building techniques with you.




Bruce, you were one of the most impressive speakers we’ve brought in. Personally, I think you were the very best of everyone I’ve ever experienced in my career. Your remarkable ability to instill clear ideas with humor and yet connect to how brand really works was worldclass. Bravo.
– JAMES LAVINE/VISUAL COMMUNICATIONS MANAGER - LOCKHEED MARTIN AERONAUTICS
Bruce is killing it! So funny and charming and super engaging. The group is tired from the World Series game last night but he is managing to keep them engaged and laughing. We all really really like him; great content, great stage presence, very very happy to have him close the event!
– STEPHANIE GLASSFORD CMP/ EVENT MANAGER - RE/MAX INTEGRA OA
Bruce gets his message across through captivating storytelling that people understand, relate to, and learn from; stories which stay with them long after he’s left the room.
– HENRY MARTINEZ/PRESIDENT - DISCOVERY COMMUNICATIONS
Bruce is incredibly gifted, engaging, and dynamic. His deep knowledge of the drivers of economic development and how best to use them to market yourself make him unique.
– ALEXANDRA VILLOCH/PRESIDENT & PUBLISHER - MIAMI HERALD MEDIA COMPANY

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