Susan Clarke

Certified Behavior and Values Analyst teaching you how to have FUN at work and on the playground of life!


Hospitality, Restaurant


Attitude, Communication, Customer Service, Motivation, Personal Development, Retail

Full Bio

Susan Clarke is the President and CMO... Chief Motivating Officer of... USC! The University of Susan Clarke. She teaches people in her seminars and play shops how to have FUN at work and on the playground of life. Her curriculum and strategies are based on 40 years of real life experience combined with expertise in the areas of behavior, values and attitude. Her direct, highly interactive and entertaining approach to service inspires and energizes companies and their employees to build a practical framework for exceeding their internal and external customer's needs and expectations immediately.

Susan is a dynamic international speaker and author, whose effervescent and lively style of communication reflects her outlook on life and her beliefs. She is a certified Behavior and Values Analyst and a recognized expert in the field of internal and external customer service. Her direct approach to service provides a practical framework for those who want to exceed their customer's expectations...and want to exceed them NOW.  In these programs, she demonstrates how to develop a win-win attitude. She knows that this will improve performance and dramatically increase the bottom line.

A professional speaker since 1982, Susan is the author of The FUN-damental Secrets of Service: How To Have Fun and Make Your Customers Feel Good About Spending Their Money.  In addition, Susan is a contributing author to the Hospitality Master Series which released "50 Proven Ways to Build Restaurant Sales and Profits", "50 Proven Ways to Build More Profitable Menus", and "50 Proven Ways to Enhance Guest Service."

"You really knocked our socks off! Your presentation style, interactive game playing and high energy level made this program a hit!"    -Ford Motor Company


The Fun-Damentals of Memorable Service

Are your customers standing in line to give you their money? After attending this highly entertaining and interactive program will walk away with the how-to's of: Reading nonverbal communication & body language; Creating instant rapport; Generating new ideas that you can take back and implement immediately; Making your customers feel good about spending their money so they want to come back and spend more!

The Fun-Damentals of Attitude

In today's world, having a positive attitude is often given as a secret to success, but how do you get it, hang onto it, and spread the fever to others? In this practical and pragmatic program, Susan Clarke shares with you how to remain upbeat to achieve your desired results. After attending this program you will walk away with the how-to's of: Enjoying your work environment more thoroughly as you laugh and find the humor in everyday rituals;  Having more control over your attitude;  Creating more positive results.

The Fun-Damentals of Believing, Achieving and Succeeding

Are you challenged in achieving your vision? Do you need a clear picture and motivation to take action? Create a breakthrough! In order for you to get what you want out of life, you need to have a clear picture and then you need to take action. Susan will take you through the process in this inspirational and thought provoking program, .

The Fun-Damentals of Emotional Intelligence

Did you know that it's your IQ (Intellectual Intelligence) that gets you hired and your EQ (Emotional Intelligence) that gets you promoted and increases your income? People who are emotionally adept--who know and manage their own feelings as well, and who read and deal effectively with other people's feelings--are at an advantage in all areas of their life. This program covers the five key components.

The Fun-Damentals of Communication

This program is designed to show you why different behavioral styles require different communication styles. You will learn how to open the door of communication with the appropriate tone of voice, words, body language and pace of speed and action.

The Fun-Damentals of Generations X & Y

In today's ever changing and diverse work environment, in order to survive and thrive you have to be able to relate to and identify with the people you come in contact with on a daily basis. This program covers the: 15 Keys to Managing Generations X & Why; 5 Ways to Create an Atmosphere That Celebrates Success; 3 Ways to Create More Fun; 6 Ways to Keep Motivation On Going; 7 Keys to Retention                                             


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