Robert Kriegel, PhD

Bestselling Author, Coach, Psychologist and Expert on Human Performance, Best Practices and Innovation


Media, Psychology


Education, Empowerment, Humor, Motivation, Patriotic, Psychology

Full Bio

One of today's most sought after business speakers, Dr. Robert Kriegel teaches bold, innovative, "out of the box" strategies for keeping ahead of the changes, challenges and competition in today's dynamic marketplace.

Author of the international bestseller If It Ain't Broke...BREAK IT!, Robert Kriegel has been called one of this country's leading authorities in the field of change and human performance by U.S. News & World Report . His book, Sacred Cows Make The Best Burgers, made Business Week's bestseller list. Dr. Kriegel's latest book about innovation and "out of the box" thinking is How to Succeed in Business Without Working so Damn Hard.

Robert Kriegel has been a commentator on National Public Radio's Marketplace program, did two specials for PBS, and appeared on Oprah and Donny Deutsch's The Big Idea.

An All-American athlete and pioneer in the field of sports psychology, Robert Kriegel who has coached both Olympic and pro athletes, was a co-founder of one of the first institutes of sports psychology in the country. The New York Times said his work "spurred a revolution in performance practices."

Robert Kriegel has taught at Stanford University's Executive Management Program and is a former advertising executive for Young and Rubicam in New York, where he managed major accounts such as Proctor & Gamble, Johnson & Johnson, and Travelers Insurance. Dr. Kriegel was also a member of the California Governor's Council on Health Wellness and Physical Fitness.

Robert Kriegel's customized speeches and programs will entertain you, inform you, and inspire you. He will teach you how to develop and lead Change-Ready© people and organizations. You will learn how to round up "sacred cows" that cost money and inhibit change and new opportunities. Dr. Kriegel also outlines strategies for gaining the competitive edge by not competing but changing the game, leading customers not following them and rethinking rules, redefining roles and reinventing the game.

Book Cover

How to Succeed in Business Without Working So Damn Hard

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