Rick Barrera

Speaker, consultant, & author known for his powerful content, fast-paced delivery and his deep customization to your organization


Industries

Corporate, Marketing


Topics

Branding, Business Growth, Change, Future, Leadership, Sales


Full Bio


Rick Barrera is endlessly fascinated with the future and how humans must adapt to survive personally and professionally in our exponential future. He has a knack for making bleeding edge concepts easily understandable and applicable to our work and life.
He is the author of 6 books on Leadership, Alignment, Branding, Sales and Customer Service with two best-sellers among them. He is currently working on his next book entitled Our Exponential Future.

Rick is Head of Faculty at The Center for Heart Led Leadership in Denver, Colorado, and is ranked number 34 in the list of Global Brand Gurus. He hosts 3 podcasts including The Financial Advisor Show and Heart of Leaders Podcast.
His impressive client list includes Abbott Labs, Ameriprise, AutoZone, Bayer, Caterpillar, IBM, Intel, Lexus, Merrill Lynch, Nationwide Insurance, and Verizon. Because he consults with a few select clients each year, his material is always relevant, fresh and grounded in the current realities of the marketplace.

Rick's passion for truly understanding the company and industry he's addressing, along with his trademark Deep Customization is unparalleled in the speaking industry. His depth of corporate experience, research and education has given him the unusual gift of appearing to be an industry insider to even the most discriminating audiences.

MOST REQUESTED TOPICS:
Our Exponential Future
What if...
The problems that have plagued mankind for thousands of years were suddenly solved?
The entire planet was suddenly thrust into long-term prosperity? Your cost of living suddenly dropped?
What are the implications...
For you? For your company? Are you ready for a positive future unlike anything humanity has ever experienced? That future is imminent...
The only question is whether you are poised to take advantage of it? Join Rick for an exciting adventure to Our Exponential Future. Then sit back and be amazed by the potential applications for your company, portfolio and life.

We Before Me
In this talk Rick will cover the 13 Core Principles of Heart Led Leadership, the most important of which is We Before Me. Selfishness is what destroys cultures and companies. Yet, selfishness is our nature. How can you build high-performance teams who live the We Before Me mantra?
To earn your team's loyalty and passion, you must have a clearly defined, exciting, heart-pumping, euphoria-producing destination. You must shape The Grand Story for your team and show them where each of them fit in the Grand Story. They must be committed
individually and collectively to reaching the Daring Destination.
In this keynote, Rick Barrera will show you why defining the right destination is 90% of the battle. Why merely accomplish your goals when you can blow the doors off! High Performance Teams are never happy unless they are exceeding their
goals. Isn't life more fun when you are winning?


Revenue on Demand
The top Line on every financial statement is revenue, but in most companies, there is too little focus on driving top line growth. Rick will show you that revenue growth is a mindset and you can choose whatever level of revenue you wish. It requires Intentional Sales Leadership and a total committment to growth

Branding/Differentiation/Customer Loyalty— Alignment: The Shortcut to MarketPlace Dominance.
This topic is essential for any company that wants to stand out from competitors while leading their industry in growth and profit. Overpromise and Overdeliver shows you how to differentiate your brand and your customer service by designing and managing the appropriate Product, System and Human TouchPoint interactions in the appropriate blend for your customers. Senior executives will find the research and examples compelling. Line managers will learn what has been missing in their execution and the front line will learn what they must do on a daily basis to ensure that customers drive the buzz that builds breakaway brands.


Innovation — Fast Forward
This intense presentation underscores the necessity for companies to redesign their systems and processes to permit flexibility, innovation and speed. Your team will learn practical, action-oriented steps to capitalize on key trends driving the future of management, marketing, sales and customer service delivery. Participants in Fast Forward will discover their own "innovation quotient" and learn how to improve it so they can accelerate the pace of their innovation.


Customer Service — Rethinking Customer Service
As we hurtle along technological pathways in our quest to do more and do it faster, we run the risk of becoming "faceless" to our customers. While we revel our digitalization, we must redesign our organizations to ensure that customers continue to have access to gratifying human interaction. Yet, most companies are not structured to deliver quality customer service. Superior service delivery is a systems issue, not a front line personnel issue. Punctuating his program with examples that epitomize service excellence, Rick delineates what companies must do to win and keep customers in a hyper competitive marketplace.

His impressive client list includes Abbott Labs, AutoZone, Bayer, Caterpillar, IBM, Intel, Merrill Lynch and Verizon. Because he continues to consult with a few select clients each year, his material is always relevant, fresh and grounded in the current realities of the marketplace.

Rick's passion for truly understanding the company and industry he's addressing, along with his trademark Deep Customization is unparalleled in the speaking industry. His depth of corporate experience, research and education has given him the unusual gift of appearing to be an industry insider to even the most discriminating audiences.

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